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Sleeper Effects—Coercion and Restraint Impose by TV News

When people speak of their being free or claim freedom for themselves, they are referring not only to the absence of coercion and restraint imposed by others (freedom from) but also to that on behalf of which freedom is being claimed (what they are claiming freedom for). My consciousness has a servant who watched to make sure that no uninvited guests enter the premises. As psychoanalysts have no business on the main floor, they have even less in the basement. Should my servant catch one trying to steal into the study, one is conducted to the reception room where I personally shine my flashlight in one’s face and expose one as the thief that one is. If you have been robbed, do not complain either to the police nor the psychologist: the police are not interested; and the psychologist is interested only in proving that you are not the victim but the thief. Technology has robbed humans of their souls. This has made us at once feeble and factious. Freedom has been identified with the absence of obstacles to the exercise and satisfaction of specific interests and forms of activity which are accepted as possessing especial moral and social significance. #RandolphHarris 1 of 10

Thus, freedom in the abstract is a class comprising many species—freedom of thought and speech freedom of association freedom of assembly, freedom of worship, freedom of movement, freedom in the use or disposal of one’s property, freedom in the choice of one’s employer or occupation, and so on. In every case there is, of course, a reference to the absence of coercion or interference and to an area within which one can choose or act on one’s own initiative; not to an abstract or indeterminate possibility of choosing but instead to a specific sphere of individual or social activity within which the right to make one’s own choices and decisions, to follow one’s own course, it regarded as being of particular importance in the moral life of the individual. It might appear that what is being claimed is, rather, the institution of political and economic arrangements by means of which people may be made immune from feelings and circumstances which they find to be evil. The historical link between the development of the press and the formation of public opinion has been a natural though not the only focus of sociological interest. #RandolphHarris 2 of 10

The continuing development of communication technology has given rise to other sociological concerns, including the role of mass communication as an agent of socialization, the effect of the various media on cognitive processes, their potential for teaching, persuasion, and propaganda, as well as their consequences for leisure time usage, political participation, and other behavior. There is a clear link between the mass media and public opinion. For without the communication facilities that bridge the barriers of geographical and social distance, the mass of people in the Great Society could rarely involve themselves in the central issues of the time. Overall, without the mass media, there would be no mass public opinion, only elite opinion. The succinct formula under which a large variety of research questions could be conveniently grouped: Who says what in which channel to whom and with what effect? Mass communication is the transmission by professional communicators of a continuous flow of the same symbolic content by means of a complex technological and organizational apparatus (channel) to a large, heterogeneous, and physically dispersed audience. #RandolphHarris 3 of 10

The communicator or source, the channel or medium, the characteristics of the audience can all greatly influence the reactions to one and the same content, and the content itself can be packaged in different ways. The glitzy, high-tech studio sets; the pretty faces and pleasing, entertaining personalities of the anchors and special assignment people; it is easy to enter, but hard to escape. The mass media can bind you and bar you from your freedom and cause you to just about lose your soul. This door to the room of entertainment like many others promise pleasure and fun, enlightenment and entertainment, but it can lead to the horrible place called hell. The mass media can be a gateway to the bottomless pit—a place of no return. The slick graphics that transition the movement between segments, the constant interspersing of the bizarre, celebrity guest-spots, the inane, and the potentially World shattering—you may think you will find pleasure and a good time, but once inside you will find it leads to nowhere but sorrow and trouble. The news often lies and has deceived millions along the hall way of time. #RandolphHarris 4 of 10

The news graphics may light up like a neon sigh in beautiful flashing colors—but inside is a cold mist that ascends from the pit of eternal darkness. Sin and hate is there. Murder and suicide. Lust and uncleanness. Demons are waiting. Hell and destruction are look for more victims to fill with misery. Voices from the other side are beckoning and calling for you to join them. They want to start your day of with the intermingling of the titillating and the humorous with the semi-serious, especially on the morning news programs and right before bed they want to put you to sleep by speaking of murder, bloodshed, suicide, abuse, rebellion, perverted sex, homosexuality, alcohol and drug use. There are hidden messages in their scripts that evokes the audience to get high and do ungodly things. There is evil working undercover and below the surface with hidden messages influencing the mind and behavior with evil impulses. In other words, the news is trying to strip away your moral virtues with their music blaring loudly and the flashing graphics, to work up to a hypnotic state and through their scripts they work their way into the audience’s subconscious mind. You are being indoctrinated and controlled by demons, stripped of all your Godly morals. #RandolphHarris 5 of 10

In this rampant context of no context, if not deliberately orchestrated confusion, the only constant is the personalities of the TV news anchors and reporters. Many of us see them more often, certainly in our homes, than we do our friends, neighbors, relatives, and even our co-workers from whom we are increasingly distant on our jobs anyway. You call the news entertainment? Evil means business and the media is using alcohol, drugs, and the news in a game of mind control to destroy the soul of this generation. Now you know why parents cannot control their kids anymore, the news allows evil to have easy access to the mind and heart and possess the soul. Anger is spewed forth. Fights break out. Parents are despised, law enforcement hated. The media has considerable power to shape opinion and belief, change habits of life, actively mould behavior and impose political systems against resistance. The news uses techniques of propaganda and people need to learn to recognize deception for what it is. Researchers understand that for a message to elicit the intended response, at least the following questions need to be met: the message has to gain the attention of those toward whom it is aimed; it has to be correctly understood; its implications had to be sanctioned by self and/or relevant others: and compliance has to be within their capability. #RandolphHarris 6 of 10

The detailed examination of how individuals respond to the news content is called sleeper effects. The research unit demonstrated experimentally that sometimes the amount of change immediately after exposure was smaller than after several months. The increase could be interpreted as reinforcement by cumulative communication activity. Here the emphasis is less on persuasion than on the whole range of effect, many not even contemplated by communicators. The addiction of some people to the news enabled them to sustain unrewarding life styles. There is a relationship between social isolation and the use of mass media fare for personal gratification, ore as a substitute for other meaningful contact than as a supplement to social participation. So, too, research found that some of the audience use the daily TV news as much (or more) as a source of security in a disturbing World as for information. Heavy media use, even if it does not exactly cause passivity, might nevertheless be a convenient substitute for remedial action that required effort or might prove painful or expensive. It is apparent that mass communication effects are additive. #RandolphHarris 7 of 10

The news media is able to appeal existing social divisions, and change the line of division by dramatizing socioeconomic aspects, making the class status of listeners more important than the law. For instance, illegal immigration is illegal, but many people are now afraid to speak out against illegal immigration because they fear offending someone, losing friends, or being ostracized. Now, even celebrities are defending illegal immigration. Mass communication has changed public opinion by playing into dispositions already presented in the audience instead of meeting them head-on. However, no one has looked at how serious it is to have undocumented citizens in the country because many of them have never had their identity stolen by an illegal immigrant who is trying to kill them and take their place. The news media is now what is called agenda setting and once known as the power of the media to structure issues. The mass media has created secondary symbols around which interracial tensions crystallized to the point of open rioting. When ideas and events themselves no longer carry any badge or mark of instant coherency and credibility, then the cohesion we need to make sense of our lives has to be carried by some other elements in our society. #RandolphHarris 8 of 10

In this age of huge, bureaucratic institutions, lacking not only the personal touch, care, and concern, but also regard for the dignity of either their employees or those whom they pretend to serve, what better supplier of continuity could there be than the pleasant faces who make pablum out of chaos and soothe our fragile egos by masquerading as our friends. While states and cities are spending millions of taxpayer dollars to defend illegal immigrants and celebrities and local government talks about how important and special they are and pledge money to help them, Puerto Rico, which is part of the United States of America lost countless lives, but no one is stepping up to donate money to the people of Puerto Rico. The federal government is helping them, but they need more than that. How can we stand up for people who are not even citizens of the United States and offer them money and support, but leave our own people to die, without water, food, and housing? Because helping the island of Puerto Rico is not an agenda on the mind of most media outlets. None of this should be really surprising once one understands that all human institutions and games operate by a distinctive set of rules. #RandolphHarris 9 of 10

In today’s World so much suffering because of different circumstances, sending a text message with a funny emoji or posting a picture with the word “I love you” is good and valuable. However, what many of us need to do is leave our mobile devices behind and, with our hands and feet, help others in great need. In 1958, during the psychological atmosphere in which nuclear testing had become an issue, media reports helped trigger a veritable epidemic of calls about mysterious windshield pitting, sufficiently alarming to send the mayor of Seattle appealing to Washington for help. The damage to windshields was no more than normal wear and tear, and calls ceased when the story faded from the newspaper. Therefore, let God’s peace enter your soul and think about what truly matters, do not allow the media to program you. Love one another as God has loved us. By serving and forgiving others with real love, we can be healed and receive the strength to overcome our own challenges. Love is a feeling of deep devotion, concern, and affection. You know when you love someone because you feel it inside your heart. Love without service is like faith without works; it is dead indeed. #RandolphHarris 10 of 10